Each week, SBC CIS editors look back at the events of the previous week to highlight the most interesting and resonant ones for you.
NBA launches its own application focused on engaging the audience in the world of sports betting, UGC chairman shares his vision of the prospects for the legalization of the gambling market in India, the topic of challenges facing the industry and its leaders discussed at the SBC Summit Barcelona, Parimatch Ukraine and Setanta Sports extend partnership, and Pragmatic Play enters the South American market with their new live casino solutions.
Read about these news in detail in our digest below.
NBA has launched a new version of its global app, the “one-stop destination for NBA fans,” which includes betting-focused content.
NBA Digital’s new free app (a joint venture between the league and Turner Sports) offers in-depth game-by-game content, vertical social videos, player and team behind-the-scenes footage, access to new and existing programming, series and the NBA Vault.
NBA Bet Stream is a weekly stream created by NBA TV in tandem with betting expert Tim Doyle and a number of contributors to provide up-to-date betting information during live matches as part of a new app. It is part of the content of the new application in a lively and social style.
NBA League Pass subscribers will now have access to personalized viewing options for a wide range of streams, including nightly NBA TV programming and live games outside of the market, as well as betting-focused streams.
Chairman of the Ukrainian Gambling Association (UGC), Anton Kuchukhidze, shared his view on the prospects for legalizing the gambling market in India:
“In emerging economies, gambling is increasingly seen as a sector of the economy, such as agriculture and light industry. The leadership of such countries understands that it is better to control and benefit from it than to ban and spend a lot of time and resources fighting illegal operators and gambling addiction.”
In his column, Kuchukhidze talks about the fact that the Prime Minister of India presented an analytical report on the current situation with gambling. According to the report, the gambling market, especially online gambling, is constantly growing despite being illegal in many states of India.
“Experts say that in 2022, online segment revenue in India will exceed $1.5 billion. If the pace of growth continues, by 2025, online gambling revenues will increase to 5 billion US dollars,” said the chairman of UGC.
At SBC Summit Barcelona last week, Tim de Borle, CEO of Napoleon Sports & Casino, spoke about the struggle between the legal and illegal markets, describing it as “a battle that cannot be won.”
Participating in a panel discussion titled “Growth Through Innovation and Regulation,” De Borle noted that players will always find a way, whether through legal or illegal markets, but emphasized that the ecosystem “must work.”
Asked by moderator Valentina Franch, Senior Manager and Gaming Specialist at KPMG Malta, about how to develop a go-to-market strategy and the importance of regulation for the growth of the industry, Napoleon CEO emphasized that the market will grow according to the Internet penetration rate.
“In terms of technology, we can do everything possible to protect our players by offering the best products and responsible gaming programs, but without fighting illegality, it will be a losing battle,” the expert concluded.
Continuing the theme of the industrial and personal challenges raised during the SBC Summit Barcelona, Molly Bloom talked about her experience organizing and managing a major poker tournament.
“I don’t often get brought up to this stage to tell my story and the lessons I learned from it, but I know there are people in this audience with similar experiences. Thanks to the gambling business, I learned more about the world, about myself and about life,” shared Ms. Bloom.
The leaders of Parimatch Ukraine and Setanta Sports have extended their exclusive cooperation until 2025.
The agreement is valid on the territory of Ukraine and includes the rights to broadcast more than twenty of the most exciting sporting events, such as the English Premier League, Bundesliga, Scottish Premier League, NBA, NHL, UFC, ATP, WTA, Wimbledon, Formula 1, Belgian Super League, and others.
Pragmatic Play has expanded its presence in South America through an agreement with Sysgaming. In partnership with Stake, the company built a 12-table live studio.
In addition, Sysgaming customers will have access to the Pragmatic Play range of slots, including games such as Gates of Olympus, Striking Hot 5 and Down the Rails.
In addition, live casino products such as Sweet Bonanza Candyland and Mega Wheel will be integrated, as well as the provider’s virtual sports content.
Read more about the prominent events in the world of gambling that took place last week, as well as the most interesting topics discussed at the summit in Barcelona, on SBC CIS website!
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