Aiming to become the leading digital sports media group, Better Collective has signed a media partnership agreement with Wirtualna Polska, or www.WP.pl, the leading Polish news portal with over 22 million of monthly visitors.
The partnership will be implemented in cooperation with the leading Polish sports media Better Collective and Zagranie.com. Zagranie.com will provide content, data and statistics about sports betting for the new sports betting section in the Polish media.
Wirtualna Polska operates a bunch of different websites and is the largest Polish provider of sports media. The agreement is that Better Collective will provide WP.pl users with quality sports content, betting odds and analytics through a new sports betting section. Content will be provided to leading sports media. The partnership is expected to start at the end of March and sports fans will be able to access the content through the website www.WP.pl.
Over the past few years, Better Collective has fine-tuned its media partnership business. This played an important role in the activities of the group. Also, Better Collective now collaborates with well-known and respected news outlets such as the Telegraph and the New York Post.
Michael Kopec, Director Better Collective Northeast Europe: «Better Collective has extensive experience in producing data, betting tips and sports content of high quality to inform sports fans at all levels of experience. We are excited to partner with Wirtualna Polska, so together we could provide the continuous depth and breadth of content for the sports fans to appreciate.»
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