7777 Gaming and SBbet Join Forces in Montenegro: New Partnership on the Gaming Horizon

7777 Gaming, iGaming B2B provider, has partnered with SBbet to launch its operations in Montenegro.

The portfolio of 7777 Gaming includes more than 100 casino games that have been successfully certified by the Bulgarian Institute of Metrology. This allows the provider to obtain a B2B license in both Bulgaria and Montenegro.

Sea of ​​Treasures, Jinn, Greenhats’ Jackpot, Fortunes of Rome, Cash 100, Club Mr. Luck and Zeus Quest — all of these games will be available at SBbet casinos.

Asya Raykova, Account Manager at 7777 Gaming, noted: “SBbet is a highly-regarded online sportsbook with an impressive history of providing their customers with top-of-the-line services.

“Montenegro is an exciting new market for us, and we’re thrilled that SBbet will be the gateway for our games to reach their huge audience.

“We’re looking forward to working together, and with the support of their community, we believe this partnership will be very successful.”

The initial talks of partnership started after SBbet won a free promo at the 7777 Gaming booth during the ICE London 2023.

Marko Bošković, SBbet Head Of Online Gaming, commented: “As a leading online operator, we’re always looking for ways to provide a more engaging and immersive experience for our players.

“We found a trusted partner with a bright vision for what the new generation of casino players needs and requires — a fun, entertaining, and unique experience.

“We’re starting with a great promotion we won at ICE London this year, and we believe this is only just the beginning of a successful partnership between both companies.”

This event represents another step in the company’s expansion into the Balkans and follows the announcement of the launch of 7777 Gaming in Romania via NetBet.

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