Superbet have announced the appointment of basketball player Nikola Jokic as their first Brand Ambassador for Serbia. Nikola Jokic, who plays for the Denver Nuggets in the National Basketball Association (NBA), was part of the team with which he won the NBA title last season and was awarded Most Valuable Player (MVP) honors.
Thanassis Kanouris, Superbet Serbia Country Manager, commented: “We are thrilled and honoured that Nikola Jokić has become part of the Superbet team.
“He is an amazing athlete, who stands out from everyone else, as he is the type of player who focuses on the team’s objectives, a quality that aligns seamlessly with our core values.
“Serbia is a strategic market for Superbet’s expansion in the wider European region and having such an iconic athlete in our team is an exciting opportunity and a sign of respect for local sports fans.”
The Ambassador’s Brand will extend to all Superbet operations in Serbia.
The basketball player himself commented on his new appointment as follows: “I am delighted to team up with Superbet, a company renowned for the unique way in which they connect fans across Europe with the thrilling world of sports.
“Even more, I appreciate the importance given by the company towards responsible gaming and that was one of the key aspects which convinced me to partner up with this amazing brand.
“I believe that the passion they invest in nurturing sports communities will have a strong impact in the years to come.”
Well known in the Serbian sports community, Nikola Jokic has also played for the National Basketball Team, including his participation in the 2016 Summer Olympics in Rio de Janeiro.
Jokic added: “Together we can build a sustainable future for the Superbet brand, working on long-term plans and discovering new synergies.
“My partnership with Superbet has been nothing short of fantastic so far, and I can’t wait to create exhilarating moments together for fans in Serbia and beyond.”
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