SBC CIS, a regional representation of the global betting and iGaming industry organisation, Sports Betting Community (SBC), announces its transformation into SBC Eurasia. This step aims to reflect the company’s geographical scope better, in line with its expansion strategy and market-strengthening efforts.
Since 2020, SBC CIS has offered its audience localized services and products of SBC – summits and conferences, news, analytics and podcasts, consulting, and management; moreover, it creates opportunities for regional exchange of experiences and ideas. During this time, the company has increased its presence and influence in the Eurasia region.
While being a key player on the international stage, the company is adopting a new name that better reflects its scale and ambitions.
With the new company name, SBC Eurasia reaffirms its commitment to delivering quality content, services, and products to clients and its aspiration for further growth and development in the region. This transition from SBC CIS to SBC Eurasia marks a new phase in the company’s history and its pursuit of continued success.
About SBC Eurasia
The SBC Eurasia news portal is a joint project of SBC and SMH based on a long-term relationship that first came into force with an official partnership in 2020 with the launch of sbceurasia.com and the SBC Digital Summit CIS event. The companies also held major conferences, such as SBC Summit CIS 2021 in Kyiv and SBC Summit Tbilisi 2023
