Scientific Games has strengthened its relationship with Loterija Slovenije, Slovenia’s national lottery operator, by entering into an expanded partnership.
The five-year agreement, with an option to extend for two years, was signed at a time when Loterija Slovenije has seen sales of its instant games grow by 26% over the past four years.
Romana Girandon, Loterija Slovenije CEO and President, commented: “The move to this new partnership with Scientific Games heralds further progress for our Srečka games portfolio. The enhanced partnership aligns our goals to responsibly grow these products and ultimately, grow proceeds to our good cause programs.”
Six years ago, Scientific Games and Loterija Slovenije began their collaboration when Scientific Games became the official instant games provider for the Slovenian lottery operator. Through this partnership, Loterija Slovenije will continue to leverage the data analytics, game production, retail analytics, marketing, sales support and brand services provided by Scientific Games to further increase its efficiency and revenue.
Kevin Anderson, VP of Global Strategic Accounts for Scientific Games, added: “We’re proud to move to an enhanced partnership with Loterija Slovenija so that we can fully maximize the potential of its Srečka games. Our expertise with data analytics and portfolio management will help drive sales performance for the games and provide entertaining experiences for Slovenian players.”
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