iGaming and software provider NSoft has officially partnered with Azerlotereya JSC, Azerbaijan’s national lottery provider.
This collaboration will introduce several NSoft games to the Azerbaijani market, including the popular virtual betting solution Lucky Six.
Although gambling has been banned in Azerbaijan since 1999, land-based sports betting shops and state lotteries remain legal.
In February 2023, Azerlotereya JSC expanded its offerings by partnering with Highlight Games to diversify its betting options.
Dilara Baylarova, Marketing Director of Azerlotereya said: “Partnering with NSoft is a significant step for us. We are excited to offer our players innovative games like Lucky Six and anticipate a successful and mutually beneficial partnership.”
Earlier this year, NSoft also announced an esports betting partnership with Oddin.gg, integrating Oddin.gg’s esports ecosystem to support NSoft’s product suite.
Davor Konevod, NSoft VP of Sales added: “We are thrilled to collaborate with Azerlotereya, a respected leader in the lottery industry. This partnership underscores our commitment to expanding our global presence and delivering high-quality gaming experiences to new audiences.”
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