Lisbon Mayor Carlos Moedas welcomed the SBC Summit to Lisbon, where 25,000 sports betting and iGaming experts have gathered for what is now the industry’s fastest-growing event.
SBC is renowned for offering attendees a unique combination of networking, product showcases, and learning opportunities, attracting an impressive 40% of C-level and senior decision-makers to its events.
The summit promises to deliver significant benefits to the city of Lisbon, with SBC committed to hosting the event at the Feira Internacional de Lisboa for the next five years, ensuring a lasting impact on the local economy.
On the event’s opening day, Mayor Moedas toured the exhibitor floor, becoming the second city official to support the SBC Summit after Minister of Economy Pedro Reis visited the venue. Both officials have shown strong backing for the event’s debut in Lisbon, marking a promising start for the organiser’s long-term commitment to the city.
Rasmus Sojmark, CEO & Founder of SBC, said: “We are deeply appreciative of Mayor Moedas for taking time to attend our show, which we’ve dedicated our hearts to. Lisbon has proven to be a perfect fit for the SBC Summit, and the Mayor’s positive feedback while touring the expo floor has reinforced our belief that we’re exactly where we should be.
“With the city’s backing and overwhelming support from attendees, we’re excited to grow this event further in the years to come. This edition has set a strong foundation, and we’re certain that many will return for next year’s summit.”
SBC estimates that the event will contribute approximately €100 million in indirect economic benefits to the city of Lisbon. Beyond the economic boost, the summit has seen a staggering 67% growth in attendees since last year, further establishing Lisbon as a premier destination for sports betting and gaming professionals.
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