EveryMatrix has announced that it has signed a long-term deal to supply gaming content to Norway’s Norsk Tipping.
The partnership covers EveryMatrix’s SlotMatrix aggregation platform and will revolve around two key areas.
Norsk Tipping and its customer base will receive a wide range of third-party online casino content in addition to new and existing SlotMatrix first-party titles. This will include titles from studios under the SlotMatrix umbrella, including the recently acquired Fantasma Games and Armadillo Studios.
In addition, EveryMatrix Games will supply third-party content for Norsk Tipping’s Yezz, the Norwegian operator’s own suite of casual games aimed at a new demographic with longer sessions.
Svein-Erik Sæther, Product Manager for Yezz, Norsk Tipping, said: “We look forward to developing the Yezz category further with EveryMatrix as an aggregator of high-quality games that are entertaining and with longer duration.”
The commercial relationship between Norsk Tipping and EveryMatrix goes back to 2016, when they signed the first content integration platform between them.
Both companies have been working on strengthening their collaborative success ever since.
Ebbe Groes, CEO and Co-Founder of EveryMatrix, said: “I’m delighted Norsk Tipping, one of our most valued partners, has chosen to continue to put their trust in us after almost 10 years of collaboration and we look forward to even more years working together.”
Lars Martin Ottesen, Product Manager, Casino at Norsk Tipping, added: “We are glad to extend our partnership with EveryMatrix to be able to source casino content that matches our ambitions for years to come.
“We are confident that EveryMatrix’s expertise will provide great value for Norsk Tipping and support us in our overall content strategy.”
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