SBC Eurasia Weekly Digest: April 7 — 14, 2025

SBC Eurasia Editorial Team is happy to present a quick recap of the gambling industry events, news, regulations, and partnerships that happened last week.

In the debut episode of iGaming Accent, hosted by Vakhtang Mdivani and brought to you by SBC Eurasia, Maksim Afanasev, Director at Sportradar, shared his fascinating journey into the iGaming industry, insights on emerging markets, and predictions for the future of sports betting.

The Canadian Gaming Summit 2025 is set to take over Toronto’s Metro Convention Centre June 17–19, with an ambitious agenda built around the industry’s biggest questions. While the SBC Summit Americas heads to Florida’s Broward County Convention Center this May, the spotlight will shine on the Affiliate Leaders Summit, a dedicated hub for affiliate marketers operating across North and Latin America.

The Cabinet of Ministers of Ukraine has appointed Hennadiy Novikov as the Head of PlayCity, the newly established gambling authority of Ukraine. While the Gambling Regulatory Authority of Ireland (GRAI) has launched its first public consultation to secure feedback on the scope and remit of gambling licences as proposed by the Gambling Regulation Act 2024 (GRA).

The European Gambling and Amusement Federation (EUROMAT) has voiced its opposition to the Croatian government’s plans to change gambling legislation. While Finnish law firm Takaisinperintä has informed the Helsinki Times that betting and gambling are the third biggest growth drivers of over-indebtedness among Finns.

Proposed legislative changes in Northern Cyprus will allow Turkish Cypriots holding a special TRNC ID card to visit casinos in the region for the first time. While the Karnataka government is evaluating whether to fully legalize online and land-based betting in the state, according to Indian media. 

One of the largest events in the field of sports marketing and business, the national Metaratings Top Awards, was held in Almaty on April 3. The winners in 26 nominations were awarded at the ceremony, from the best athlete of the year to the best bookmaker. 

A report by the Australian publication Australian Financial Review reveals that negotiations for the deal, in which Bally’s will take control of The Star Entertainment Group in Australia, have made significant progress. While AUSTRAC has revealed some of the details of its investigation into money laundering at Entain’s Australian business, according to media reports. The watchdog has produced a 640-page report accusing the firm of failing to comply with regulations over many years.

Allwyn UK has received two important certifications that demonstrate its commitment to responsible gaming principles – the European Lotteries (EL), and has reached the fourth, highest level of the World Lottery Association’s (WLA). While XLMedia will cease listing on the London Stock Exchange in May, following the sale of its major assets in two deals last year.

The Hong Kong government is mulling whether to expand the number of sports available for betting in the city-region from two to three, a move which could change a long-standing policy. While the ​industry awaits the impact of Trump tariff shockwaves. His actions have already led to a general decline in gambling stocks.

Brazilian operator Reals has become the official regional betting partner of AC Milan. Additionally, the focus on gambling sponsorships in football has intensified, particularly in Europe, though Brazil seems to be emerging as a hotspot for these agreements.

In a sweeping change for the Nigerian gambling market, shortly after placing a comprehensive ban on gambling-related ads throughout Nigeria, Google reversed the decision in Lagos.

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