Promofy will attend SBC Summit Lisbon 2026 (September 29 – October 1) and present its engagement technology ecosystem under the campaign “Turn It On.”
Representing the company will be CEO & Founder Irakli Davarashvili, CPO & Co-Founder Vakhtang Mdivani, Head of Sales Negin Namazi, and Partnership Manager Nini Ardzenadze. The team will meet operators, platforms, CRM providers, and technology partners to discuss engagement across acquisition, gamification, retention, loyalty, sports participation, and AI.
Promofy has evolved from a gamification provider into a broader engagement layer spanning the customer journey – from converting traffic into prospects to driving participation, rewards, and long-term loyalty.
Product ecosystem on display:
- PromofySpark – interactive tools to convert acquired traffic
- Engagement Hub – predictions, challenges, and leaderboards driving Sport participation
- Gamification Suite – Motivation, Loyalty, Progression and Engagement
- Jackpots – Configurable moments of anticipation
- AI – behavioral insights, segmentation, and adaptive campaigns
Integration is a key theme for Promofy at SBC Summit Lisbon. Since operators already run complex stacks of platforms, CRM, and analytics tools, Promofy is built as an engagement layer that connects with existing systems – no rebuild required – supporting multi-brand, multi-market environments. For larger operators, this reframes the conversation from individual mechanics to engagement infrastructure.
Promofy also plans to bring its engagement philosophy directly into the SBC experience. Instead of relying only on conventional slides and product presentations, the company’s Lisbon direction is built around a simple idea: If you are presenting engagement technology, the audience should be engaged.
Promofy plans to showcase its technology at the Product Innovation Stage on October 1.
Do not miss seeing it in action!
Promofy will be located in the Startup Hub at S18 throughout the event.
Don’t forget to subscribe to our Telegram channel!
