{"id":10386,"date":"2025-08-07T09:50:06","date_gmt":"2025-08-07T08:50:06","guid":{"rendered":"https:\/\/sbceurasia.com\/en\/?p=10386"},"modified":"2025-08-07T09:50:15","modified_gmt":"2025-08-07T08:50:15","slug":"peter-schmeichel-to-host-sbc-awards-2025-again-finalists-announced","status":"publish","type":"post","link":"https:\/\/sbceurasia.com\/en\/2025\/08\/07\/peter-schmeichel-to-host-sbc-awards-2025-again-finalists-announced\/","title":{"rendered":"Peter Schmeichel to Host SBC Awards 2025 Again \u2013 Finalists Announced"},"content":{"rendered":"\n<p><strong>SBC<\/strong> has officially announced the shortlisted nominees for the 12th edition of the <strong>SBC Awards,<\/strong> set to take place at Lisbon\u2019s MEO Arena on Thursday, 18 September, the final day of <strong>SBC Summit 2025.<\/strong><\/p>\n\n\n\n<p>Celebrating excellence across the global betting and gaming industry, the ceremony will spotlight standout achievements from operators, industry leaders, and suppliers across a broad spectrum of sectors, including payments, marketing, and platform innovation.<\/p>\n\n\n\n<p>This year\u2019s edition has already broken records, with the highest number of nominations ever received across its 37 diverse categories, reflecting the industry\u2019s growing commitment to delivering exceptional performance.<\/p>\n\n\n\n<p>Leading the shortlist are <strong>Pragmatic Play<\/strong> and <strong>Sportradar<\/strong>, each earning seven nominations. Close contenders include <strong>BetConstruct<\/strong> and <strong>Betsson Group <\/strong>with six nominations apiece. Other standout nominees include <strong>Bragg Gaming, Campeon Gaming, Novibet, Playtech, <\/strong>and<strong> Top Bet,\u00a0 <\/strong>securing five nominations.<\/p>\n\n\n\n<p>Returning to co-host the ceremony is football legend <strong>Peter Schmeichel<\/strong>, former Manchester United goalkeeper and UEFA European Championship winner, who previously brought his trademark charisma to the stage in 2024.<\/p>\n\n\n\n<p>The 2025 edition of the SBC Awards will also mark the first year without dedicated affiliate categories. Instead, SBC will host a dedicated and expanded Affiliate Leaders Awards on Wednesday, 17th September, at the same venue.\u00a0<\/p>\n\n\n\n<p>Commenting on the upcoming SBC Awards ceremony, <strong>Rasmus Sojmark<\/strong>, Founder and CEO of SBC, said: \u201cThis industry never stands still. New talent, ideas, and technologies are constantly changing the game. The SBC Awards are our way of recognising those who are making a real impact and giving the community a moment to celebrate together.\u201d<\/p>\n\n\n\n<p>In the operator categories, alongside Betsson Group\u2019s notable six nominations,&nbsp; <strong>TotoGaming<\/strong> also stands out with four nominations, including Marketing Campaign of the Year and Innovation in Casino &amp; Gaming Entertainment. Meanwhile, <strong>Kaizen Gaming<\/strong> and <strong>Campe\u00f3n Gaming <\/strong>return to defend their titles in the Operator of the Year \u2013 Medium and&nbsp; Large categories, respectively.<\/p>\n\n\n\n<p>The hotly contested Casino Operator of the Year category includes names such as&nbsp; <strong>LeoVegas, Bally\u2019s, Codere Online, <\/strong>and<strong> Winbet.&nbsp;<\/strong><\/p>\n\n\n\n<p><strong>1xBet,<\/strong> <strong>EstrelaBet<\/strong>, and <strong>Sportsbet.io <\/strong>are among the frontrunners for Sportsbook Operator of the Year.<\/p>\n\n\n\n<p>In the operator and supplier categories, competition for Employer of the Year includes Alea, <strong>Flutter Entertainment, Parimatch, <\/strong>and<strong> Play\u2019n GO,<\/strong> all aiming to take the crown from reigning champions <strong>SOFTSWISS<\/strong>.&nbsp;<\/p>\n\n\n\n<p>The Socially Responsible Initiative of the Year category features nominees such as Associa\u00e7\u00e3o de Mulheres da Ind\u00fastria do <strong>Gaming (AMIG), BGaming, EveryMatrix, <\/strong>and<strong> Pay4Fun.<\/strong><\/p>\n\n\n\n<p>The highly anticipated Leader of the Year award will be kept under wraps until the night, with nominees and the winner to be revealed live during the ceremony.<\/p>\n\n\n\n<p>In the payments and compliance categories, <strong>Noda<\/strong> and <strong>payabl.<\/strong> lead the way with nominations in all three awards: Payment Solution of the Year, Payment Innovation of the Year, and Fraud &amp; Compliance Solution of the Year. <strong>MiFinity, Monnet Payments, OKTO, Pay4Fun, Paysecure, <\/strong>and <strong>Trustly<\/strong> have also earned multiple nods across the categories.<\/p>\n\n\n\n<p>The supplier categories, which will span 22 awards, will include several new additions this year, such as Aggregator of the Year and Crash Game of the Year.&nbsp;<\/p>\n\n\n\n<p><strong>Fast Track <\/strong>and <strong>BETBY<\/strong> will look to retain their titles in Acquisition &amp; Retention Partner and Esports Supplier of the Year, respectively. Meanwhile, <strong>Delasport, Evolution, Evoplay, iGP, Optimove, <\/strong>and<strong> Spotlight Sports Group<\/strong> are among the fifteen companies competing for the Industry Innovation of the Year award.&nbsp;<\/p>\n\n\n\n<p><strong>Soft2Bet<\/strong> will return in pursuit of back-to-back wins for Innovation in <strong>Casino Entertainment<\/strong> and Innovation in Mobile, while <strong>Digitain<\/strong> will aim to defend its title as Sportsbook Supplier of the Year.<\/p>\n\n\n\n<p>The sought-after Platform Provider of the Year award features a strong field of contenders, including <strong>EGT Digital, GiG, GR8 Tech, Sportingtech, <\/strong>and<strong> White Hat Gaming.<\/strong><\/p>\n\n\n\n<p>Continuing SBC\u2019s commitment to shining a light on the future stars of the industry, the evening will once again feature four \u2018Rising Star\u2019 awards: Rising Star in Casino, Rising Star in Sports Betting, Rising Star in Sports Betting Innovation \/ Software, and Rising Star in Casino Innovation \/ Software.&nbsp;<\/p>\n\n\n\n<p>Don&#8217;t forget to subscribe to our <a href=\"https:\/\/t.me\/sbceurasia\">Telegram channel!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SBC has officially announced the shortlisted nominees for the 12th edition of the SBC Awards, set to take place at Lisbon\u2019s MEO Arena on Thursday, 18 September, the final day of SBC Summit 2025. Celebrating excellence across the global betting and gaming industry, the ceremony will spotlight standout achievements from operators, industry leaders, and suppliers [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":10387,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[35,1,564],"tags":[3633,7453,46,2818,13562,1171,13561,12677,8112,423,11841,13563,62],"class_list":["post-10386","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","category-news","category-slider","tag-awards","tag-betting-operators","tag-gambling","tag-gaming-industry","tag-innovation-in-gambling","tag-lisbon","tag-marketing-in-betting","tag-payment-technologies","tag-peter-schmeichel","tag-rasmus-sojmark","tag-sbc-2025-summit","tag-sbc-awards-2025","tag-sports-betting"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - 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