{"id":12601,"date":"2026-03-26T12:30:55","date_gmt":"2026-03-26T12:30:55","guid":{"rendered":"https:\/\/sbceurasia.com\/en\/?p=12601"},"modified":"2026-03-26T12:30:57","modified_gmt":"2026-03-26T12:30:57","slug":"planet-hollywood-enters-the-georgian-market-with-a-premium-gaming-resort","status":"publish","type":"post","link":"https:\/\/sbceurasia.com\/en\/2026\/03\/26\/planet-hollywood-enters-the-georgian-market-with-a-premium-gaming-resort\/","title":{"rendered":"Planet Hollywood Enters the Georgian Market with a Premium Gaming Resort"},"content":{"rendered":"\n<p><strong>Planet Hollywood Hotels &amp; Resorts <\/strong>plans to open its first property in Georgia \u2014 Planet Hollywood Hotel &amp; Casino Tbilisi, marking the brand\u2019s entry into the Caucasus market. The project will become the country\u2019s first fully integrated resort, combining high-level hospitality with the brand\u2019s signature entertainment concept.<\/p>\n\n\n\n<p>The initiative is being developed in partnership with <strong>Orbi Group <\/strong>and<strong> Block Group<\/strong>, with the involvement of <strong>Iconic Entertainment.<\/strong> The project is expected to create around 2,000 permanent jobs and provide an additional boost to the city\u2019s tourism sector.<\/p>\n\n\n\n<p>Planet Hollywood founder <strong>Robert Earl <\/strong>expressed confidence in the project\u2019s success: \u201cThis represents a defining step in the continued global evolution of the Planet Hollywood brand. Tbilisi is a city with extraordinary character and momentum. Together with our partners, we are creating a destination that brings together entertainment, hospitality, and immersive experiences in a way that is both ambitious and authentic to the market.\u201d<\/p>\n\n\n\n<p><strong>Tornike Janashvili,<\/strong> CEO of Block Group, added: \u201cThis is a pivotal moment for Tbilisi. We are introducing a true integrated resort-one that elevates the city\u2019s global positioning, attracts international visitation at scale, and sets a new standard for hospitality, entertainment, and economic impact in the region.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Planned Features<\/strong><\/h3>\n\n\n\n<p>The new resort will offer a wide range of amenities catering to both international tourists and local visitors:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Accommodations: A luxury hotel offering themed rooms and suites that incorporate cinematic memorabilia and Hollywood-inspired design.<\/li>\n\n\n\n<li>Gaming: A world-class casino designed to compete with regional gaming hubs.<\/li>\n\n\n\n<li>Entertainment &amp; Dining: Multiple signature restaurants, a rooftop lounge with panoramic city views, and dedicated spaces for live events and nightlife.<\/li>\n\n\n\n<li>Wellness: A full-service spa, fitness center, and pool facilities.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Riding the Wave of Tourism Growth in Georgia<\/strong><\/h3>\n\n\n\n<p>The arrival of Planet Hollywood comes at a key moment for the country\u2019s hospitality sector. According to the <strong>National Statistics Office of Georgia<\/strong>, 2025 was a record-breaking year, with more than 7.8 million international visitors \u2014 nearly 6% higher than the previous year.<\/p>\n\n\n\n<p>While Russia and Turkey remain the largest sources of tourists, Georgia has seen a significant increase from new markets. In certain months of 2025, arrivals from India grew by up to 40%, while visitor numbers from China, EU countries (notably Spain and Italy), and the UK also reached historic highs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Infrastructure and Economic Growth<\/strong><\/h3>\n\n\n\n<p>The resort aligns with a broader national strategy to shift from mass-budget tourism to the premium segment. This trend is reflected in other major 2025\u20132026 openings, including <strong>Telegraph Hotel <\/strong>and<strong> Paragraph Golf &amp; Spa Tabori.<\/strong> According to the <strong>International Monetary Fund (IMF)<\/strong>, Georgia is projected to maintain the highest economic growth in the region through 2030, averaging 5.4% annually.<\/p>\n\n\n\n<p>This stability strengthens Tbilisi\u2019s position as an attractive hub for international premium brands, including Planet Hollywood.<\/p>\n\n\n\n<p>By implementing an integrated resort model \u2014 combining a casino, hotel, and entertainment spaces in a single complex \u2014 Planet Hollywood aims to capitalize on Tbilisi\u2019s evolution into a year-round destination for high-spending leisure travellers.<\/p>\n\n\n\n<p>Don\u2019t forget to subscribe to our <a href=\"https:\/\/t.me\/sbceurasia\">Telegram channel!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Planet Hollywood Hotels &amp; Resorts plans to open its first property in Georgia \u2014 Planet Hollywood Hotel &amp; Casino Tbilisi, marking the brand\u2019s entry into the Caucasus market. The project will become the country\u2019s first fully integrated resort, combining high-level hospitality with the brand\u2019s signature entertainment concept. The initiative is being developed in partnership with [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":8486,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[8,1,564],"tags":[16014,50,13371,2382,239,16016,16019,15618,16013,228,16015,16011,16012,2002,16010,5005],"class_list":{"0":"post-12601","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-casino","8":"category-news","9":"category-slider","10":"tag-block-group","11":"tag-casino","13":"tag-entertainment","14":"tag-georgia","15":"tag-hospitality-industry","16":"tag-iconic-entertainment","17":"tag-integrated-resort","18":"tag-international-brands","19":"tag-investment","20":"tag-orbi-group","21":"tag-planet-hollywood","22":"tag-robert-earl","23":"tag-tbilisi","24":"tag-tornike-janashvili","25":"tag-tourism"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - 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