{"id":14281,"date":"2026-10-16T12:35:03","date_gmt":"2026-10-16T11:35:03","guid":{"rendered":"https:\/\/sbceurasia.com\/en\/?p=14281"},"modified":"2026-10-16T12:35:06","modified_gmt":"2026-10-16T11:35:06","slug":"ela-games-partners-with-everymatrix-to-expand-its-content-reach","status":"publish","type":"post","link":"https:\/\/sbceurasia.com\/en\/2026\/10\/16\/ela-games-partners-with-everymatrix-to-expand-its-content-reach\/","title":{"rendered":"ELA Games partners with EveryMatrix to expand its content reach"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>ELA Games <\/strong>has signed a partnership agreement with <strong>EveryMatrix<\/strong> to expand the distribution of its gaming content.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Under the deal, operators working with EveryMatrix will gain access to ELA Games\u2019 portfolio, which includes story-driven titles and revamped versions of classic slots.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Y<\/strong><strong>aroslav Soloshenko<\/strong>, Business Team Lead at ELA Games, said: \u201cOur partnership with EveryMatrix gives ELA Games direct access to advanced aggregation technology for integrating our games, and that\u2019s the standard we hold across every partnership we build.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIt puts our premium slots in front of a huge new network of operators, giving even more players the standout art style and engaging mechanics they already know us for.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ELA Games said the partnership forms part of its long-term strategy to expand its audience. To achieve this, the developer aims to strengthen its relationships with content aggregation platforms and operators across the online gaming industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In August, ELA Games also signed a deal with Romanian operator MaxBet to supply 23 slots. The titles included in the agreement are <strong><em>Cash of Gods, Flame Fruits Frenzy <\/em><\/strong><em>and<\/em><strong><em> Noble Crown.<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Dominic Grose<\/strong>, Managing Director of Casino at EveryMatrix, added: \u201cWe\u2019re delighted ELA has joined our aggregation network, the largest in our industry, adding yet more quality to the choice of casino content our customers have across multiple global markets.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A new approach to the Hold and Win mechanic<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Last month, <strong>Tina Rednikina<\/strong>, Senior Account Manager at ELA Games, joined <strong><em>iGaming Exper<\/em><\/strong>t for the latest episode of <strong>Beyond the Reels. <\/strong>During the interview, she discussed the ideas behind the creation of the <strong><em>Silly Chilli Dogs <\/em><\/strong>slot.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ELA Games moved away from the traditional approach of developing a game mechanic first and then designing a theme around it. Instead, the team worked on the characters and gameplay simultaneously. This approach allowed each dog to develop its own personality and take on a specific modifier within the Hold and Win bonus feature.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Rednikina said:&nbsp; \u201cThe characters were there from the start, and we already had the gameplay direction in mind. We developed the characters and mechanics together, which helped us give each dog its own personality and role in our game.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cInstead of seeing basic symbols, players see a character and already understand what each character might do. The mechanic becomes part of the personality rather than just another feature on the reel.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Don\u2019t forget to subscribe to our <a href=\"https:\/\/t.me\/sbceurasia\">Telegram channel!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ELA Games has signed a partnership agreement with EveryMatrix to expand the distribution of its gaming content. Under the deal, operators working with EveryMatrix will gain access to ELA Games\u2019 portfolio, which includes story-driven titles and revamped versions of classic slots. Yaroslav Soloshenko, Business Team Lead at ELA Games, said: \u201cOur partnership with EveryMatrix gives [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":14282,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[5,7,1,83],"tags":[17340,4304,822,3744,3733,2818,687,6177,17339,12377],"class_list":["post-14281","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gambling","category-igaming","category-news","category-partnership","tag-dominic-grose","tag-ela-games","tag-everymatrix","tag-game-development","tag-game-mechanics","tag-gaming-industry","tag-online-gambling","tag-slot-games","tag-tina-rednikina","tag-yaroslav-soloshenko"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ELA Games partners with EveryMatrix to expand its content reach - 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