{"id":232,"date":"2022-09-30T09:33:59","date_gmt":"2022-09-30T08:33:59","guid":{"rendered":"https:\/\/sbceurasia.com\/en\/?p=232"},"modified":"2022-09-30T09:34:00","modified_gmt":"2022-09-30T08:34:00","slug":"shai-segev-dazns-sports-convergence-goes-beyond-betting","status":"publish","type":"post","link":"https:\/\/sbceurasia.com\/en\/2022\/09\/30\/shai-segev-dazns-sports-convergence-goes-beyond-betting\/","title":{"rendered":"Shai Segev: DAZN&#8217;s sports convergence goes beyond betting"},"content":{"rendered":"\n<p>The Leaders Track at <strong>SBC Summit Barcelona<\/strong> featured a keynote presentation by <strong>DAZN<\/strong> Chief Executive <strong>Shay Segev<\/strong>, who will lead the industry&#8217;s next evolution in the convergence of gambling, sports and media.<\/p>\n\n\n\n<p>Segev, former CEO of FTSE 100-listed <strong>Entain Plc<\/strong>, made global headlines at the beginning of the year when he joined DAZN, Sir <strong>Leo Blavatnik&#8217;s<\/strong> <strong>OTT sports media<\/strong> group that was recapitalized with $4.3 billion after the COVID-19.<\/p>\n\n\n\n<p>When he took the stage, Segev declared that DAZN is not a gambling company and that he has no intention of seeing it become another gambling operator.<\/p>\n\n\n\n<p>Segev said: \u00abI accepted this offer from SBC to speak on the convergence of gambling, that is happening. If anybody doubts this, I\u2019m living proof that it is happening right now\u00bb.<\/p>\n\n\n\n<p>Segev recalled that the merger of Playtech and Entertain and the expansion of the business changed his career for the past 20 years.<\/p>\n\n\n\n<p>Segev, who pioneered the development of Playtech technology, successfully transformed Playtech from the only B2B casino provider to a complete online gambling platform and leading IMS provider, witnessing the first evolution of the online gambling sector.&nbsp;<\/p>\n\n\n\n<p>Reflecting on how Playtech has disrupted the online gambling value chain, the CEO of DAZN stressed that he recognizes the hidden importance of convergence.<\/p>\n\n\n\n<p>He added: \u00abI have looked back at my career, and I believe that success has come from finding ways to improve customer experiences by removing friction.<\/p>\n\n\n\n<p>DAZN is another example of a company trying to do this. We want to make sports experiences seamless for the consumer.<\/p>\n\n\n\n<p>A year and a half ago, I was approached by DAZN, a media company looking to disrupt sports. I was taken by the opportunity to bring a seamless and transformative experiences to a new generation of audiences\u00bb.<\/p>\n\n\n\n<p>In 2021, the DAZN OTT platform showed more than 27,000 live sports events, making it the leading sports broadcaster in the Italian, Spanish, German and Japanese markets.<\/p>\n\n\n\n<p>Following the expansion of OTT, DAZN is now present in 250 countries and Segev will lead the next business evolution through multi-convergence of products and services using gamification, sports data and web 3.0 innovation.<\/p>\n\n\n\n<p>Segev concluded that sports betting is only one element of DAZN&#8217;s ambition to become the most innovative platform for sports.<br>Don&#8217;t forget to subscribe to our <a href=\"https:\/\/bit.ly\/3BHW1zr\">Telegram-channel<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Leaders Track at SBC Summit Barcelona featured a keynote presentation by DAZN Chief Executive Shay Segev, who will lead the industry&#8217;s next evolution in the convergence of gambling, sports and media. Segev, former CEO of FTSE 100-listed Entain Plc, made global headlines at the beginning of the year when he joined DAZN, Sir Leo [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":233,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[35,1,37],"tags":[],"class_list":["post-232","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","category-news","category-sbc-summit-barcelona"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Shai Segev: DAZN&#039;s sports convergence goes beyond betting - SBC EURASIA EN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sbceurasia.com\/en\/2022\/09\/30\/shai-segev-dazns-sports-convergence-goes-beyond-betting\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shai Segev: DAZN&#039;s sports convergence goes beyond betting - SBC EURASIA EN\" \/>\n<meta property=\"og:description\" content=\"The Leaders Track at SBC Summit Barcelona featured a keynote presentation by DAZN Chief Executive Shay Segev, who will lead the industry&#8217;s next evolution in the convergence of gambling, sports and media. 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