{"id":3893,"date":"2023-12-05T09:58:41","date_gmt":"2023-12-05T09:58:41","guid":{"rendered":"https:\/\/sbceurasia.com\/en\/?p=3893"},"modified":"2023-12-07T13:34:14","modified_gmt":"2023-12-07T13:34:14","slug":"novelty-from-digitain-meet-the-chat-feature-for-players-a-unique-communication-experience","status":"publish","type":"post","link":"https:\/\/sbceurasia.com\/en\/2023\/12\/05\/novelty-from-digitain-meet-the-chat-feature-for-players-a-unique-communication-experience\/","title":{"rendered":"Novelty from Digitain: Meet the Chat Feature for Players &#8211; A Unique Communication Experience"},"content":{"rendered":"\n<p><strong>Digitain<\/strong> is expanding its sports betting solution with the introduction of <strong>SportChat<\/strong>, a tool that facilitates interaction between players. It aims to improve user retention, increase user activity and provide new income opportunities.<\/p>\n\n\n\n<p>The new feature allows players to communicate in real time during live sporting events.<\/p>\n\n\n\n<p><strong>Zohrab Karapetyan<\/strong>, Chief of Sportsbook Product at Digitain, noted: \u201cToday\u2019s digital native sports bettor has grown up with social media and social platforms and instant messaging. They expect to be able to share experiences, knowledge, passion, and the near misses that come with watching and betting on live sports.<\/p>\n\n\n\n<p>Our Sportsbook SportChat player-to-player interaction tool allows our partner operators to provide their players with a sense of community and engagement within their website instead of the \u2018conversation\u2019 happening on external social media platforms and potential exposure to competing betting brands\u2019 marketing.<\/p>\n\n\n\n<p>This can increase player engagement and facilitate real-time interaction between the operator brand and the player, increasing player satisfaction levels, increasing session times, return visits, and more intent player preference data for marketing and insight planning.<\/p>\n\n\n\n<p>As a result of the added social dimension, SportChat is anticipated to drive a significant boost in betting activity. Preliminary data from partners suggests a remarkable 20% increase in bets placed by players\u2019 who actively participate in SportChat discussions.<\/p>\n\n\n\n<p>Digitain is driven by using the latest technology, and embedding our player-to-player interaction tool into the sports betting action at the platform level ensures that our partners can offer something different to their players\u201d.<\/p>\n\n\n\n<p>Don&#8217;t forget to subscribe to our <a href=\"https:\/\/bit.ly\/3BHW1zr\">Telegram channel<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Digitain is expanding its sports betting solution with the introduction of SportChat, a tool that facilitates interaction between players. It aims to improve user retention, increase user activity and provide new income opportunities. The new feature allows players to communicate in real time during live sporting events. Zohrab Karapetyan, Chief of Sportsbook Product at Digitain, [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":3939,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[4,21,1,12],"tags":[77,2814,2479,254,155,6033,62],"class_list":["post-3893","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-betting","category-features","category-news","category-sport","tag-digitain","tag-gaming-platform","tag-innovation","tag-marketing","tag-online-betting","tag-sportchat","tag-sports-betting"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Novelty from Digitain: Meet the Chat Feature for Players - A Unique Communication Experience - SBC EURASIA EN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sbceurasia.com\/en\/2023\/12\/05\/novelty-from-digitain-meet-the-chat-feature-for-players-a-unique-communication-experience\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Novelty from Digitain: Meet the Chat Feature for Players - A Unique Communication Experience - SBC EURASIA EN\" \/>\n<meta property=\"og:description\" content=\"Digitain is expanding its sports betting solution with the introduction of SportChat, a tool that facilitates interaction between players. 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