{"id":8061,"date":"2025-01-10T08:47:16","date_gmt":"2025-01-10T08:47:16","guid":{"rendered":"https:\/\/sbceurasia.com\/en\/?p=8061"},"modified":"2025-01-10T08:47:21","modified_gmt":"2025-01-10T08:47:21","slug":"bgaming-and-spanish-street-artist-team-up-to-highlight-wider-societal-issues","status":"publish","type":"post","link":"https:\/\/sbceurasia.com\/en\/2025\/01\/10\/bgaming-and-spanish-street-artist-team-up-to-highlight-wider-societal-issues\/","title":{"rendered":"BGaming and Spanish Street Artist Team Up to Highlight \u201cWider Societal Issues\u201d"},"content":{"rendered":"\n<p><strong>BGaming<\/strong> has unveiled its first art collaboration of the year as part of its \u201cWhen Art Meets Gaming\u201d project.<\/p>\n\n\n\n<p>Joining this initiative, which aims to support and promote local artists in cities hosting igaming exhibitions, is Barcelona-based street artist <strong>Nuriatoll<\/strong>, whose art is said to convey \u201cpowerful messages\u201d and encourages viewers to reflect on broader social issues.<\/p>\n\n\n\n<p>BGaming\u2019s Chief Marketing Officer, <strong>Kate Puteiko<\/strong>, commented: \u201cAfter finding great success with \u2018When Art Meets Gaming\u2019 throughout the last two years, we are excited to kick 2025 off in style, working alongside one of Spain\u2019s most creative street artists. ICE is one of the hottest events of the year, and this project is an excellent way to shine a light on this new host city.\u201d<\/p>\n\n\n\n<p>The company highly appreciates Nuriatoll\u2019s creative work, which since 2014 has included participation in various art projects and collaborations with brands such as <strong>Adidas, SEAT, <\/strong>and<strong> Johnny Walker.<\/strong><\/p>\n\n\n\n<p>As part of the collaboration, the artist has \u201cuniquely reimagined\u201d characters from BGaming games, including <em>Wild Tiger, Elvis Frog Trueways, Aztec Magic Bonanza, Wild West Trueways<\/em>, and <em>Gemhalla<\/em>, aiming to infuse each of them with her distinctive style.<\/p>\n\n\n\n<p>\u00abWe are proud of the work we have done so far with the project, and \u200b\u200bNuriatoll is another strong example of the kind of talented artist we like to highlight,\u201d Puteiko continued.&nbsp;<\/p>\n\n\n\n<p>\u201cWe can\u2019t wait to see how visitors react to her stunning artwork, and we\u2019re excited to continue highlighting the power of both art and gaming.\u201d<\/p>\n\n\n\n<p>The partnership, which follows eight successful projects with street artists in 2023 and 2024, strengthens the initiative by highlighting Nuriatoll\u2019s contribution to bridging art and gaming. Her work helps foster a closer connection between visitors and the host cities.<\/p>\n\n\n\n<p>Commenting on her work, Nuriatoll said: \u201cThis collaboration is a challenge for me as an artist. It\u2019s very interesting because it\u2019s not about creating new characters but about giving them my vision and my personal touch while maintaining their essence.&nbsp;<\/p>\n\n\n\n<p>\u201cAlso, I usually use geometry and very basic shapes in my designs, so I had to find a way to represent the features that make them more recognizable. Actually, it\u2019s been a fun challenge!<\/p>\n\n\n\n<p>\u201cLately, I have been very focused on painting murals on the street or in public spaces where there is a lot of hustle and noise. Being able to dedicate a few days to much more relaxed digital work has been a gift. I have been able to enjoy all the processes, on a creative and experimental level.\u201d<\/p>\n\n\n\n<p>Don&#8217;t forget to subscribe to our <a href=\"https:\/\/t.me\/sbceurasia\">Telegram channel!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BGaming has unveiled its first art collaboration of the year as part of its \u201cWhen Art Meets Gaming\u201d project. Joining this initiative, which aims to support and promote local artists in cities hosting igaming exhibitions, is Barcelona-based street artist Nuriatoll, whose art is said to convey \u201cpowerful messages\u201d and encourages viewers to reflect on broader [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":8062,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[5,1,83],"tags":[1586,11075,526,909,3498,2818,11076,11072,11074,11071,11073],"class_list":["post-8061","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gambling","category-news","category-partnership","tag-art","tag-artists","tag-barcelona","tag-bgaming","tag-collaboration","tag-gaming-industry","tag-ice-2025","tag-kate-puteyko","tag-nuriatoll","tag-social-issues","tag-street-art"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BGaming and Spanish Street Artist Team Up to Highlight \u201cWider Societal Issues\u201d - SBC EURASIA EN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sbceurasia.com\/en\/2025\/01\/10\/bgaming-and-spanish-street-artist-team-up-to-highlight-wider-societal-issues\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BGaming and Spanish Street Artist Team Up to Highlight \u201cWider Societal Issues\u201d - SBC EURASIA EN\" \/>\n<meta property=\"og:description\" content=\"BGaming has unveiled its first art collaboration of the year as part of its \u201cWhen Art Meets Gaming\u201d project. 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