One of the leading online bookmakers bet365 has launched Lotto365

Sports Information Services (SIS), a multi-channel provider of 24/7 real-time betting services, has strengthened its long-standing partnership with bet365 to create the new Lotto365 online lottery.

The world’s largest operator has commissioned SIS, owner of the 49’s Live Numbers brand, to develop and manage the new Lotto365. Betting experts at 49’s have developed a special draw product that will form the basis of bet365’s overall lotto offering.

Lotto365 is live every five minutes for 23 hours every day. The draw is broadcast from the SIS studios in Milton Keynes. In a ‘pick five out of 36’ format, if all five numbers match a player’s bet, they have the chance to win up to £100,000 for an initial stake of just £1. There are also a number of smaller prizes, even if only one number matches the player’s bet.

The live product also allows customers to bet on the color of the drawn ball (yellow, white or green), as well as odd and even numbers. Lotto365 will launch in English but will soon be streaming in multiple languages. All scores will be posted on where players can view the latest scores and updates.

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