SBC Summit North America to Focus on the Untapped iGaming Potential

While sports betting is legal in 36 US states, the iGaming industry may appear to be falling behind in the US market. However, as worldwide iGaming revenue continues to outpace sports betting, the future of this industry vertical is not to be overlooked. 

SBC Summit North America taking place at the Meadowlands Exposition Center will focus on the future of iGaming and prepare the audience for its potential expansion beyond the current six states. 

On the first day of the event (May 10), industry experts will discuss the ideal launch models for iGaming in comparison to sports betting, the implementation and integration of new technologies, how tribal brands can leverage technology to compete with mass-media-driven brands, the growth phase in Ontario, the current status of legislation between different states, and the potential legalization of iGaming in New York. 

Among the experts will be representatives from Caesars Entertainment, Betsson Group, FanDuel, Trilogy Group, BettHouse, and others.

Rasmus Sojmark, CEO & Founder of SBC said: “There are certainly valuable insights to be gleaned from the launch of sports betting products and services in most US states.

“However, it’s important to recognize that iGaming is a distinct industry vertical with enormous potential and as such, it should be examined separately. For gambling brands, getting there early could be a game-changer and present a significant opportunity.

“The panels of the ‘iGaming Americas’ conference track provide an excellent opportunity to delve deeper into this fascinating topic and explore the untapped ‘goldmine’ of potential for anyone interested.”

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