Soft2Bet has successfully launched its Don.ro brand in Romania, combining online casinos and sports betting on its platform. The new website implements Soft2Bet’s Motivational Engineering Gaming App MEGA, increasing user participation, expanding gaming volumes and increasing operator profitability.
Yoel Zuckerberg, Chief Product Officer of Soft2Bet, expressed: “We are proud to introduce Don.ro to the vibrant Romanian gaming community. Our mission is to deliver an unparalleled gaming experience, and Don.ro embodies that vision,” Zuckerberg continued. “We’re confident that it will become the go-to platform for players seeking quality, variety, and excitement.”
The company has expressed its commitment to setting high quality standards for online gaming in the region.
Don.ro provides unique online sports betting and gaming products for players in Romania. The company is operated by Balkanix Limited and its platform is licensed by the Romanian Gambling Regulator (ONJN).
Don.ro’s sports betting product promises “exceptional odds” on a host of sporting events, and the casino’s range includes over 1,200 slots, table games and live dealer games.
“The platform’s welcome bonuses are intended for both sport bettors and casino fans,” Soft2Bet noted.
Styliana Kalogreadou, Head of B2B Marketing at Soft2Bet, shared her thoughts on how the company has been able to successfully expand into various global markets and spoke about the unique approach to motivational strategy that sets them apart from their competitors: “We are in a state of constant evolution and development at Soft2Bet, so maintaining the momentum that comes with our expansion is something that we are used to. The other point to note is that regulation is non-negotiable these days. Having a regulated footprint is a key strategic action point for Soft2bet, that means getting licensed and planning for work in those regulated jurisdictions. The landscape is changing; if you are going to remain competitive, you must be able to offer regulated markets to potential customers. That is why we have obtained B2B and B2C licenses in Italy, Romania, Greece, Denmark, Ireland, Malta and Sweden and are going through the regulatory process in Germany, Portugal, New Jersey and Ontario in Canada”.
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