Ukrainian Premier League and VBET: New Three-Year Partnership Contract

VBET will continue as the title sponsor of the Ukrainian Premier League for the next three seasons.

“The Ukrainian Premier League has announced the extension of its partnership with international company VBET, which has proven itself as a reliable partner of the UPL in recent years. The new three-year agreement will expand the collaboration, opening up new opportunities for promoting Ukrainian football, advancing healthy lifestyles, enhancing fan engagement, developing loyalty programs, and implementing social initiatives,” states the official announcement of the extended partnership between UPL and VBET.

It is worth noting that VBET has been operating in the Ukrainian market since 2020 under licenses issued by the Commission for the Regulation of Gambling and Lotteries (KRAIL). In addition to its partnership with the Ukrainian Premier League, VBET also serves as a premium partner of the Ukrainian national football team and collaborates with several sports clubs and federations.

Previously, VBET faced difficulties with client withdrawals and deposit processing due to the arrest of the company’s accounts. Later, the Pechersk Court, which had imposed restrictions on VBET’s financial assets, lifted them, allowing the bookmaker to begin restoring stable operations.

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