BETER, an award-winning content and data provider for betting, has entered into an important distribution agreement with FeedConstruct, a leading sports data company.
As part of the agreement, the data provider has integrated BETER’s esports and sports content, as well as an accurate Esports Odds Feed, into its Idds Aggregation Platform.
This integration enables partner operators to gain direct and instant access to BETER’s premium products, including its exclusive ESportsBattle tournaments, which offer continuous betting on popular games such as eFootball, eBasketball, and eHockey. ESportsBattle is BETER’s flagship product in esports, providing betting on over 35,000 events monthly, with up to 50 markets available for each event and an average operator margin of over 7.5%.
The collaboration also includes BETER’s sports content, featuring world-renowned tournaments such as the Setka Cup in table tennis and the BSKT Cup basketball league, which together organize over 11,000 events every month.
In total, users will be able to bet on over 46,000 esports and sports events from BETER every month. All matches are accompanied by 24/7 live streams, real-time data, and odds.
Additionally, FeedConstruct has integrated BETER’s Esports Odds Feed, which provides the best market odds for over 450 tournaments worldwide, covering more than 40,000 events annually, including live and pre-match events.
The odds are calculated based on official data and developed by a team of experts for popular disciplines such as CS2, Dota 2, LoL, Valorant and others.
FeedConstruct’s Odds Aggregation platform stands out for its simplicity and efficiency, offering operators worldwide a unified access point for odds. This eliminates the need for complex individual integrations, ensuring seamless and comprehensive coverage.
The integration of BETER’s content will give FeedConstruct clients access to an expanded set of data, offering their users a broader selection of odds.
Gal Ehrlich, CEO of BETER, said: “We built a reputation as an in-demand provider that offers the most engaging fast-paced content in the market via our ESportsBattle and Setka Cup tournaments, which is why tier-one companies such as FeedConstruct partner with us.
“This collaboration will grant all existing FeedConstruct customers instant access to BETER’s fast-paced content without the need for any additional integrations.
“This partnership represents a significant milestone for us. By combining BETER’s cutting-edge content with FeedConstruct’s innovative platform, we provide our mutual clients with the ability to reduce the integration pain of backlogged pipelines with unparalleled and seamless access to a diverse and dynamic betting experience.”
Narek Harutyunyan, CEO at FeedConstruct, added: “It’s a great opportunity to enter into this partnership with BETER, a trusted esports and sports content provider. By leveraging FeedConstruct’s innovative Odds Aggregation Platform, BETER will be able to seamlessly distribute their esports and sports offerings to a wider global audience.”
“This collaboration highlights our strength in delivering cutting-edge, scalable technology that empowers content providers and operators alike. We believe that this partnership will not only enhance BETER’s presence in the industry but also provide greater value to our clients by offering a more diverse and dynamic betting experience across markets worldwide.”
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