Fonbet is strengthening its position in the Greek online gaming market through a strategic partnership with ELA Games.
Under the agreement, the operator’s online casino players in the country will gain access to selected titles from the slots provider, which continues to expand its presence in the Greek market under a licence issued by the Hellenic Gaming Commission (HGC).
ELA Games reports significant growth in Greece over the past two quarters, with active users increasing by 86.3% and betting volumes rising by 201.9%.
Yaroslav Soloshenko, Business Development Team Lead at ELA Games, commented: “Partnering with Fonbet is a brilliant step forward for our brand visibility in Greece. The Greek market means a great deal to us and has been a strong focus for our growth strategy recently.
“Having our content available on their well-respected platform allows us to showcase the true depth of our portfolio to a dedicated audience. We welcome the opportunity to offer players and partners a full, detailed presentation of the immersive mechanics, unique art styles, and gamified features our team puts into every single release.”
Among the ELA Games titles set to go live on Fonbet are Piñatas Festival, Flame Fruit Frenzy, and Riches Express, bringing ‘innovative design and narrative-driven gameplay’ to the operator’s casino lobby.
Other popular titles from the studio in the Greek market include Buffalo Force and Cash of Gods.
ELA Games has also previously highlighted topics such as slot portfolio diversification and the efficiency gains of a session-based content curation approach compared to the “hero games” model in mature markets, including Denmark.
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