SBC Eurasia Editorial Team is happy to present a quick recap of the gambling industry events, news, regulations, and partnerships that happened last week.
In a new episode of the iGaming Accent podcast, host Vakho Mdivani welcomes Mike Danshin, Chief Marketing Officer at 1w Crypto, for a wide-ranging and candid conversation about the realities of crypto gaming, the differences between Web2 and Web3 marketing, and the future of player acquisition in an increasingly complex digital landscape.
Focusing on the region’s key jurisdictions – Georgia, Ukraine, Armenia, and Kazakhstan – 4H Agency has prepared this article to highlight what distinguishes the Eurasian approach, which innovations are reshaping the market, and what Europe and Eurasia can learn from each other.
SBC Summit will return to Lisbon from 29 September to 1 October, bringing together a six-stage conference agenda, offering a comprehensive, 360-degree view of today’s global iGaming industry. While the SBC Awards Europe 2026 brought SBC Summit Malta to a close, with Kaizen Gaming leading the winners after securing three awards.
In Ukraine, the debate over gambling control reform and the taxation of digital income has intensified. Amid government attempts to optimize industry management, concerns have emerged regarding potential market destabilization. Additionally, PlayCity, Ukraine’s gambling regulator, has launched an online complaints tool that lets citizens report suspected illegal gambling advertising across digital and traditional media.
Kazakhstan’s Financial Monitoring Agency has instructed major mobile operators to strengthen monitoring and block suspicious transactions. While the president of Kyrgyzstan, Sadyr Japarov, said that the law legalizing casinos, adopted four years ago, has proven its economic effectiveness.
As the enormous fiscal pressure of war continues to weigh heavily, Vladimir Putin is looking to tap into the gambling sector to alleviate the burden on the Russian economy.
Milen Totev, head of the Association of Organisers of Gambling Games and Activities in Bulgaria (AOGGAB), has spoken out against proposals to standardise gambling taxes across Europe.
Veikkaus has appointed Ilkka Kosola as its new Chief Financial Officer (CFO), who will be tasked with overseeing the regulatory transformation of Finland’s gambling market. While Super Technologies has announced a series of senior leadership appointments across its board and executive team, with a focus on technology and AI integration.
Flutter Entertainment has announced that FanDuel will enter a new period of transition following the departure of Amy Howe as Chief Executive Officer of its North America business.
UFC, the world’s premier mixed martial arts organization, announced a multiyear agreement with Adjarabet, an online sports betting company, in which Adjarabet will serve as the official partner of UFC in the country of Georgia. Additionally, Octoplay has gone live with Adjarabet, bringing its games catalogue to Georgian players for the first time.
Greentube, the NOVOMATIC Digital Gaming and Entertainment division, has entered the Czech Republic’s B2C online gaming market through the 100% acquisition of the established local online sportsbook and casino operator Kingsbet CZ. While Genius Sports has closed its acquisition of sports and gaming media group Legend.
Amusnet has highlighted the significant impact of its omnichannel strategy on strengthening its position and driving growth in the Greek market. While Entain is expanding the content library available to players across several regulated markets globally, following a partnership with iGaming supplier BGaming.
Betting technology company GR8 Tech views the World Cup as an ideal opportunity for betting companies to connect with crypto enthusiasts. While FC Shakhtar (Donetsk) has signed a cooperation agreement with a licensed Ukrainian operator operating under the BETON brand.
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