SBC CIS Weekly Digest: October 23 — 30

SBC CIS Editorial Team is happy to present a quick recap of the gambling industry events, news, regulations and partnerships that happened last week. 

In the heart of the picturesque Tbilisi, Georgia welcomed one of the region’s most significant events in the igaming and sports betting sector — SBC Summit Tbilisi

The event brought together influential experts from different parts of the world to discuss current trends and strategies for the development of such a dynamic industry. Georgian football legend and founder of the AAA Foundation, Shota Arveladze, warmly welcomed all the guests.

At the very top of the Summit, an announcement was made that La Gazzetta dello Sport will soon be available to sports fans in Georgia. The news broke Gianluca Varano, a representative of the Italian media, during the discussion titled “Sport Development and Strategic Cooperation”.

SBC CIS presents its editorial recap of the discussions held at the summit:

How the region is evolving 


  • Galymzhan Duambekov, SRO of betting and lotteries of Kazakhstan;
  • Victoria Zakrevska, Deputy Chairman of Communications of the Ukrainian Gambling Council;
  • Marcin Jablonski, Commercial Director of LVBET.


  • Georgy Gvenetadze, Director of Administration Management at Adjarabet.

AI Superpowers: Revolutionizing iGaming Operations


  • Gega Topuridze, Chief Business Development Officer at;
  • Aleksandre Meladze, Chief Technology Officer at Steady Logic;
  • Nikoloz Dolidze, Head of Development Department in Betzus. 


  • Nika Gigashvili, Managing Director / Partner,  SMH Global. 

Development of Sports and Strategic Collaboration Effect On Local Business


  • Gianluca Varano, La Gazzetta dello Sport’s Digital Business Director;
  • Yevhen Levchenko, Chairman of the Dutch Trade Union for Professional Footballers;
  • Zaza Dolidze, FC Dinamo Tbilisi’s CEO.


  • Lasha Machavariani, CEO & Founder of SMH Sports.

Leaders — The Industry Digest In and Out


  • Maia Kopinadze, CEO at Europebet; 
  • Dainis Niedra, Chief Operating Officer at Enlabs (Entain);
  • Dmitry Starostenkov, CEO at EvenBet Gaming.


  • Andrew McCarron, Managing Director at SBC.

Sports and Marketing in the Digital Age


  • David Japaridze from Setanta Sports;
  • Vlastimir Vukadinovic from Superbet; 
  • Nika Gudushauri from Betlive; 
  • Levan Setouridze from Freefootball.


  • Baki Lortkipanidze from SMH Global.

Finland’s Ministry of the Interior has prepared a bill to reform the gambling system. This project provides for the introduction of a licensing system for the gambling business in accordance with the state program. The project will develop legislative proposals needed to reform the gambling system, including games subject to the licensing system, license fees and taxation, gambling management tools, other measures to prevent gambling harm, and the management and marketing of gambling activities. According to the government’s plan, the remaining monopoly and competitive market operations at Veikkaus will be spun off into separate companies within one group.

Sport&Business Club and FAVBET gathered its supporters from the world of sports, business and media. The event raised issues of popularization of sports and experiences related to sports marketing. Participants had the opportunity to make donations to purchase a vehicle for the State Border Service of Ukraine. This is especially important given that the State Border Guard Service soldiers are directly on the front line and are the first to encounter the enemy. Support, in the form of purchasing a vehicle, will help the defenders of Ukraine carry out their combat missions.

The Argentine Football Association (AFA) announced the signing of an agreement with European supplier SMARTSOFT for digital sponsorship of the Argentine national team. This is the first association company operating under an industry brand in Europe. This partnership aims to bring the Argentine football team’s brand closer to its fans. This way, customers will be able to get signed jerseys, match tickets and exclusive access.

Newcastle United’s midfielder Sandro Tonali was disqualified for 18 months by the Italian Football Federation (FIGC). The ban has started to take effect in Italy and is likely to be rolled out globally by FIFA before this weekend. The period of disqualification will be reduced to 10 months if Tonali successfully completes an eight-month rehabilitation program.

BETER and Ukrainian Ping Pong Federation (UPPF) signed a new agreement allowing BETER to significantly expand its tournaments portfolio adding Ping Pong Point tournament to the list of events available on their platform. The company offers live broadcasts, live data and odds for this tournament. Ping Pong Point is played twice daily and features over 20 matches across two tournaments, for a total of 700 matches each month. Players will be able to follow these events and place bets.

Sportradar will give BetMGM access to next generation products and services using NBA optical tracking data provided exclusively by the company as part of their partnership with the league. This collaboration will provide more granular data that allows BetMGM to expand its player support markets and diversify its portfolio of express games within the same game. The company will also have the opportunity to expand its real-time betting markets.

CT Interactive has strengthened its position in Europe’s online gambling market with the introduction of new gaming packages that will be integrated into the Magicbet platform in Bulgaria. The move highlights the successful journey of the online casino content developer, who has secured similar deals with Wplay, Brazino 777 and iGaming Deck. Additionally, through game certification and regulatory approval, the company has expanded its operations in Croatia and Serbia, opening up new prospects for the industry.

Spinomenal, a leading iGaming content provider, announced the extension of its partnership with Bragg Gaming Group, one of the leading aggregators and platform providers. The expansion of Spinomenal’s content will enhance Bragg’s gaming experience in key regulated markets including the UK, Croatia, Romania and the Netherlands, to name just a few.

Star Bet and EGT Digital signed an agreement to offer gambling fans in Serbia an exciting world of popular gaming. Games such as High Cash, Single Progressive Jackpot and multiplayer xRide will be featured at a Star Bet platform, catering to the tastes of every player.

Hacksaw Gaming has signed a content distribution agreement with Eurobet Italy, strengthening its position in the Italian gambling market. According to the agreement, slot games from Hacksaw Gaming will soon be available at the Eurobet’s Italian website. The Dork Unit game will be the first title from Hacksaw Gaming featured in the casino lobby. This partnership highlights Hacksaw Gaming’s strategic effort to expand into regulated markets, with operator agreements already in place.

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